
CJR Propulsion - Advertising

CJR Propulsion - Advertising

A4 print advert

CJR propulsion - A4 brochure
Working with CJR Propulsion, I developed a polished feel to the below the line advertising and B2B material, reinforcing the quality of their sterngear and propulsion products which are used by the world's top luxury yacht manufacturers.

Beneteau Yachts - fitting guide
Beneteau Yachts. Twenty four-page, dealer/owner manual for Beneteau First 7.5 yacht, detailing fittings used and deck layout guides.

Private commission - Yacht illustration


Private commission - Barge conversion working drawings
Detailed section and full project, scale working drawings to test ideas before fitting work was carried out.

Product labelling

Product labelling

Product data sheets
Oroquieta. Rolling out a re-brand of Spanish marine safety equipment company in 2017. Design of new brand ID, logo and supporting marketing material and POS including a new range of retail labelling and packaging for the Spanish leisure marine market.

Penguin Refrigeration Ltd. - A4 brochure

Penguin Refrigeration Ltd. - A4 brochure

Penguin Refrigeration Ltd. - A4 data sheets
Specialists in Marine Refrigeration, Marine Air conditioning, Refrigeration for Vehicles and Hotel Applications.
I have recently produced several product brochures and technical data sheets for Penguin Refrigeration as well as exhibition graphics and adverts.
I have recently produced several product brochures and technical data sheets for Penguin Refrigeration as well as exhibition graphics and adverts.

Seldén Mast AB - Carbon mast brochure

Seldén Mast AB - dinghy brochure
Seldén Mast Limited UK. Display stand graphics and printed support material for National Boat Shows. Conceptualisation and introduction of a new range of packaging, and POS blister card and header cards. Design and commissioning of custom display stands. Technical catalogues for yacht carbon fibre rigs. Specialist press advertising

Specialised press advertising
The London Camera Exchange supplies second hand cameras, new cameras, digital cameras and other camera equipment and provides a camera part exchange in photographic shops all over England.
I produced weekly and fortnightly full page adverts which ran in specialised magazines such as Amateur Photographer and Digital Photographer magazine, as well as producing seasonal retail catalogues.

WesCom Signal & Rescue - ID & Stationary

Pull-up banner stands

Aurora Marine - Homepage design


Wiro-bound Stores Handbook
Applied Pyro-technology to Close Capability Gaps both in Military and Civil Applications.
This fifty two page, working stores handbook, provides easy reference and ordering information for the comprehensive range, in a robust tabbed divided form utilising matt lamination and a spot gloss UV cover feature.

WesCom Signal & Rescue - Magazine Advert

WesCom Signal & Rescue - Sailor's Society 200 year anniversary edition advert
The world’s leading marine distress signal company.
Recent work with WesCom Signal & Rescue, includes brand ID design and production of all advertising and graphic support material, working closely with the web agency to incorporate the brand style into web marketing.
Production of all marketing material for WesCom Signal & Rescue, working with the Director of Global Marketing on all aspects of design, including brand management, advertising, exhibition display graphics and product support material for the Global market. Commissioned to design the new corporate identity.
Recent work with WesCom Signal & Rescue, includes brand ID design and production of all advertising and graphic support material, working closely with the web agency to incorporate the brand style into web marketing.
Production of all marketing material for WesCom Signal & Rescue, working with the Director of Global Marketing on all aspects of design, including brand management, advertising, exhibition display graphics and product support material for the Global market. Commissioned to design the new corporate identity.


In-store POS
At Wallop Design, I worked for several years on the Olympus UK account, helping to produce concepts for store POS material as well as several photographic events and support material, from custom made plush toys, to a designer dress, worn during a product launch event.

In-store POS re-design

Store exterior design refresh

OOH advertising

In-store promotion POS
Cash Converters UK is an Australian owned retail pawnbroking company which also provides small financial loans.
I spent eight years as client liaison with Cash Converters UK at Wallop Design, as brand ambassador, ensuring that all advertising material was compliant with the UK brand guidelines. This included producing all shopfitting designs, store POS material, in-store and OOH short term promotion material including stills photography concepts, advertising and web material management.